This past week one of the many channels on YouTube that tracks Hollywood cut a video about Ryan Reynolds and Bob Iger. This video turned out to be a fantastic example of how Narrative Warfare works in action, so let's take a look at it.
The Channel.
You know by the name that you're not getting someone pretending to be wholly neutral, detached, disinterested, and objective. This is good; a channel that does not hide its point of view in the least is far more honest than someone that fronts as neutral but instead presents a propaganda piece.
This channel is against Globohomo's influence in the Hellmouth and therefore is aimed at attacking Globohomo-held institutions and the individuals that control as well as key subordinates under such command.
Therefore it is reasonable to conclude that a channel like this would, in fact, be a vector for enacting Narrative Warfare attacks against enemies. Don't take this video, or any other on this channel, uncritically; there's stuff here that sounds like hopium mixed into the verifiable facts that mix together to set and frame a preferred Narrative.
The Video
Effective Narrative Warfare attacks work off a core of fact and substance, and what is said here about Reynolds and Iger is not new. It's been all over Hellmouth media (formal and otherwise) for years. Jackman backing Reynolds is also not new. The new part is the possibility of this being the basis for a successful ouster of Bob Iger and his gang.
With how much everything about the business is changing AND how weak the Devil Mouse and Iger Gang are (and it is not getting better), coupled with the general discontent in the public, and you have the possibility of this going from Narrative to Reality quickly if this seems to get sufficient public reception. That's what this is really about: seeing if the idea is attractive enough to execute upon. It's A/B Testing.
Pay attention to the presentation. There are facts put before you, but framed in a manner that creates the intended narrative: a counter-elite willing and able to rally the audience against the ruling elites in charge, because that is necessary to kill the DIE Regime that Globohomo's pushing worldwide in all things.
The Objective
This is not done by Reynolds or anyone in his camp. This is an attempt by parties who are against Iger Gang trying to pressgang someone already known to be frustrated with Iger Gang into a position of leadership by using media manipulation to manuever Reynolds into taking up the proffered role of Public Hero against Iger Gang, knowing that (like all of those business successes mentioned) he is not the driving force- just the front man selling it.
Look at the framing. Constantly mentioning Iger Gang pushing deeply unpopular moves. Constantly mentioning Reynolds' fantastic treatment of the audience, and his successes in other business ventures contrasted with Iger Gang taking the profits to finance unpopular moves as it if were theft, to get the viewer to view Reynolds favorably via sympathetic framing and playing up the potential of Reynolds unfucking Marvel (and Disney) by taking it from Iger Gang as the solution to the present problems.
This is not news. This is propaganda. This is is an advertisement trying to sell you on the idea of Reynolds as a real life cultural hero to save Pop Culture from a known and proven incompetent and/or fanatical Death Cultist by a rival would-be elite that is opposed to Iger Gang such as Nelson Peltz or Bob Chapek.
If this sort of video keeps coming up in different channels, that's when you know it's an organized Narrative Warfare campaign for certain. If it starts getting popular, that's the tell that it is succeeded, and Reynolds' reaction will tell you if he's involved or not.
Conclusion
At this time, I don't think this is Reynolds; maybe someone a few degrees removed are testing this to see if there's demand, and then (if so) Ryan gets tappped and brought in because you don't let the Face run the show if you can help it. Ryan's not stupid, however, and will see the value in doing things like this because it's how he rehabilitated his own image-branding failures years ago into what he is now and others in the Hellmouth are just as savvy. If this goes somewhere, you'll know when others opposed to Iger Gang in both Marvel and Lucasfilm as well as Disney proper start aligning themselves with it (and him).
But, until then, this is just a trial ballon. It's a pilot episode, a pre-vizualization video, a test- an A/B Test. If the target audience likes it, they go with it; if not, they drop it and do something else. Simple as.
That's how basic Narrative Warfare works. Once you see it, you can't unsee it.
Now try this with all that talk of North Korean troops in Ukraine, the atrocity claims in Gaza, and especially all sorts of election coverage (US this week, UK and EU recently, others to follow). You'll soon see what is there to set a narrative vs. what is there to merely observe and report in a detached and disinterested manner.
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