Sunday, May 5, 2024

A Tale Of Two Framings: How To (Fail/Succeed) At Narrative Warfare

This past week there were two notable exercises of Narrative Warfare. Both of them depended on winning the Frame Game to get their way. One succeeded. One failed.

The Success: Israel Protests

Observors noted that the protests going on at American universities across the United States turned sour, and then violent, over this past week.

By Thursday this past week, those protests became the pretext for the successful passage of a bill in the United States House of Representatives. That bill would amend Title VI of the Civil Rights Act. The change would have it so that in cases of alleged discrimination involving any program or activity receiving federal assistance, courts shall take into consideration the definition of antisemitism they've proffered.

This doesn't stop anyone from, on campus, saying 'Fuck you, Jew'. That said, there will be attempts to claim that it does and punish people--fair or foul--accordingly. The smarter ones will amend any university Honor Code, State statute, City ordinance, or other more local rule to do so rather than claim that this Federal Law would do it.

Why did this happen? The pro-Israel faction in this fight successfully framed a Narrative where the pro-Gaza protestors are violent criminal terrorists radicalizing the students by way of faculty agitators. As they have access to the mainstream news media, and their enemies do not, this was easy to accomplish.

It did not matter if there were people on the ground live-streaming what really went down; if it didn't get into Regime Media, it didn't exist and thus is not eligible to be Truth according to the Narrative. Within days of the protests confronting Law Enforcement, the media-driven Narrative provided enough cover for Fellow Travelers in Congress to push that bill (which, as usual, was already written and ready to go) and get it through with plausible deniability. It is, as of this post, in the U.S. Senate; if it passes (and there is every expectation that it will) Resident Biden will sign it and then the Lawfare starts.

But what was the critical point? This:

There were similar actions over the week, all of which are organized and executed by professionals- actual students are a minority.

These facts were allowed to reach mainstream media, which then used those facts to frame a Narrative of violent antisemitism due to Jewish students being targetted on campus. The bill then got pushed through the U.S. House and went to the U.S. Senate with popular approval because those same media reports used the pro-Gaza groups' own claims of Hamas affliation or sympathy against them to justify the bill's passage.

That is letting your enemy set the Narrative framework using your own words and deeds against you, such that you are perceived as low-status, criminal, and a clear and present danger that must be dealt with and failing to counter that Narrative framing with counter-framing of your own because any such attempts did not reach the intended audience. Therefore, it's like losing a lawsuit because you didn't file in time or in the right place; you lose by default because you didn't rebut the claims.

Not that there wasn't unintended damage to their own cause; this exercise of power has fatally weakened the very taboo that the bill is meant to reinforce, meaning that this is a short-term fix at best and savvy observors are watching for the follow-through move to make this bill's intended effects actually happen.

This is something that our second example has yet to learn, which is funny given whom the target was.

The Failure: Making Sargon Cool

A very stupid British toy company has decided to bend the knee to the Death Cult. They decided to attack the resistance to their degeneration of the properties that they operate by using one of their stable of fiction writers to set up a Narrative attack against a known critic: Carl Benjamin, co-founder of The Podcast of the Lotus Eaters (Good lads, that bunch.), better known to some as one of the Original Gamers of #Gamergate: Sargon of Akkad.

This is what Carl is gloating about: they attempted to depict him as a low-status, lame, cringy faggot and completely botched the job.

You do not win by framing your enemies as cooler than you, more awesome than you, more magnificent than you, more exciting than you, etc. because it means that when your Totally Not A Self-Insert stand-in does the violence against this doppleganger stand-in it comes off as the pathetic tantrum that it is.

If you're going to do the meme, don't fuck it up; ensure that what you claim is the Soyjack actually comes off that way to the target audience. This writer fucked that up and made Sargon out to be the Chad, and Sargon knows it. That's why he's gloating; he dun lerned from getting smeared successfully by mainstream media Narrative attacks, so he knows (a) what this fuckup attempted and (b) that he fucked it up and did the opposite.

I eagerly await Sargon posting a well-painted miniature depicting his doppleganger in all his glory.

Conclusion

The Frame Game is a game of perception and illusion, a status dance before an unseen audience, where you are attempting to wield the illusion of legitimacy to convince people that what you say is true, factual, and correct and your enemies are lying, thieving faggots that need to be driven to extinction for the good of Mankind.

The best of them, like Mike Benz described, go so far as to make it socially unacceptable to say or think certain things.

Which is leading to a lot of people complaining that they can't say (X) where they are. My Brothers In Christ, you're on the Internet. Make common cause with others who are in places where (X) can be said; feed them the info and let them say it for you- and reciprocate in kind as required. Censorship in networks is, as events have proven, seen as damage and thus are things to rout around. Decentralize, federate, organize- and Empire will fall.

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